Content Development
High Point Market Authority Website
Branding the people behind the scenes.
The High Point Market Authority kinda sorta doesn’t want you to know who they are. It’s not that they’re ashamed of what they do; it’s that they’re the people behind the scenes, and they like to keep it that way.
They want you to focus on the High Point Market, because it’s their job to promote and present the world’s largest and most important home furnishings event, not themselves.
However, some folks – like the state legislators who fund them – do need to know what they do.
